Keiki brand guidelines

Resources for presenting Keiki clearly and consistently.

Naming

Keiki is one word, with a capital K. Use it for the company and product. Our home is onkeiki.com.

Give the mark room to breathe. Preserve its proportions and engraving, and choose a quiet background with clear contrast.

Our engraved rocking foal. Use navy on light backgrounds and white on dark backgrounds. These transparent SVGs use the exact mark from our site.

White space, deep navy text, and Keiki blue actions. Supporting colors stay quiet; gold is reserved for text selection.

Geist carries our public voice. Inter keeps controls clear. Playfair appears only in the homepage finale.

Public headings and reading copy

Public buttons and inputs

The homepage finale

Code, asset URLs, and technical examples

Copy the complete guide for web, video, slides, and more.